TheatrON - Master’s Thesis

A collaborative platform for spreading Social Theatre as a means of community encounter in Milan 15-Minute City

UX/UI Design
Service Design
BACK

~ CHALLENGE & AIM

Facilitate the activities of Milanese cultural associations delivering Social Theatre activities, and implementing the 15-Minute City model in Milan with the aim of promoting networking and relationships of Proximity.

~ SOLUTION

TheatrON, an online platform that promotes networks among Social Theatre stakeholders; a tool that acts as an intermediary with the City of Milan, facilitating the process of choosing, booking and setting up public spaces for workshops and performances.

~ SERVICE + SPATIAL DESIGN

Slide 1

Close to the theatre, a small stage is positioned next to a graffiti writing and a QR code on the floor

Slide 2

After scanning the QR code, the user gets to TheatrON landing page, inviting to take a few more steps

~ IMPACT

By sharing experiences and methodologies, associations and people establish more long-lasting relationships of proximity typical of Social Theater.